I saw this part in one of our display areas and had to add it to my list of neat looking parts. I love the simple design. The subtle two-tone finish with embossed graphics speaks of luxury. This certainly is not an industrial look - it is meant to enhance the brand.
Some other items of interest in this nameplate:
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Unique Shape - The rounded area protruding from the edges of the main rectangle help define the area for the logo to reside. Because it is different, it helps to grab attention without being bold and in your face.
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Contrasting Gloss - The matte background softens the overall look for this nameplate and is an elegant finish, allowing focus to be on the bright aluminum graphics and logo. There is just enough glitz to be eye catching without also being distracting.
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Sculpted Emboss - The logo cup and star above it are not typical square edged emboss. There is a taper to the thickness of the raised areas. A similar taper is used in the font style for the embossed brand name. The embossed aluminum elements draw attention to the brand. This is a great example of how embossing can elevate your product identification.
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