As you prepare to launch your product into the market, it’s so important to not overlook one crucial element: effective product identification. The right nameplate can make a big impact, showcasing your brand and ensuring that your products stand out on those packed shelves. But selecting the right supplier doesn’t have to be a daunting task – this blog is going to explore some key considerations that will make your product identification ordering process as seamless as possible!
1. Material Options and Understanding Your Needs
Starting your product identification project begins with material selection. A supplier that offers a variety of material solutions can be a game-changer for you! Whether you prefer the sleek durability of aluminum and stainless steel or the versatility of flexible options like vinyl, polyester, and polycarbonate, having the option to select the perfect material for your specific application is key. But understanding your product’s end-use environment is essential - choosing the right material not only enhances aesthetics but also ensures your nameplate can withstand the test of time.
If you’re feeling lost in the sea of substrate options, you can check out our free Substrate Guide. It’s packed with information on each substrate we offer and the benefits of choosing each one. Like to see some samples? Request some here! Or if you just don’t know where to begin, our knowledgeable Customer Care team is ready to answer any questions you might have!
2. Production Lead Time
Planning ahead is essential, especially when you’re planning a new launch or getting ready to ship out your product. The complexity of the nameplate production process can significantly impact delivery times. So here are three key factors to keep in mind:
Repeat Orders:
Is this a repeat order without any changes? Is it an order with adjustments to graphics, material, or dimensions? Those changes will require additional time for tooling modifications and artwork approvals! Keep in mind, this varies by supplier.
If you’ve got any questions about lead times here at McLoone, send a message to our Customer Care team – they’ll be able to provide you with an estimate of what you could expect.
Special Materials
If your nameplate requires a unique material (something that isn’t kept in stock), it’s important to factor in the procurement time. Certain materials might take longer to source, impacting when you can expect your order.
If you’d like to see the materials and processes we offer, click here for more information!
Shipping Logistics
Don’t forget about the logistics! Clearly specify delivery instructions, preferred carrier, and your account information in your purchase order. If you’re shipping overseas, be mindful of longer transit times compared to domestic carriers, which generally follow more predictable schedules for pickup and delivery.
3. Quality Assurance
When it comes to your nameplates, quality is non-negotiable. (Something we stand by here at McLoone.) You'll want assurance that the parts you receive will meet your high standards. It’s perfectly reasonable to request confirmation of your supplier’s quality policy or certifications. This not only ensures that you’re working with a supplier committed to consistency and efficiency, but also gives you peace of mind knowing that any issues will be addressed promptly and professionally.
Here at McLoone, we’re proud to hold an ISO 9001:2015 certification and operate with a philosophy of Continual Improvement. You can find information about our Commitment to Quality here.
4. Effective Communication
A clear and open line of communication is the backbone of any successful partnership. From the initial request for a quote to confirming delivery dates, your supplier should be responsive and attentive to your needs. When your supplier takes the time to understand your requirements, order patterns, and delivery expectations, it transforms them into a trusted partner in your success.
Here at McLoone, our Customer Care Team is standing by, ready to help you with any questions you might have!
5. Value-Added Services
Look for suppliers that go the extra mile with value-added services. At McLoone, we pride ourselves on offering:
Design and Engineering Support: Our team collaborates closely with you to identify the best materials and processes tailored to your specific needs, ensuring high quality and cost-effectiveness.
In-House Tooling: We’ve got a huge library of dies, meaning we can provide thousands of options for your nameplates and labels. Our in-house tooling provides quick turnarounds for custom builds, helping you meet tight deadlines!
Prototypes and Samples: We understand that timing is critical. Our production-quality prototypes give you the opportunity to fine-tune designs before they hit the market.
6. Post-Production Considerations
Establishing a relationship with a new supplier involves understanding potential future costs. While the initial order includes artwork and tooling fees, outlined in your quote, subsequent orders should generally be more straightforward. However, keep an eye out for potential expenses arising from material price fluctuations, necessary updates due to rebranding, or regulatory changes from OSHA or UL.
Why Choose McLoone as Your Nameplate and Label Supplier?
For over 70 years, McLoone has been a trusted name in producing durable and eye-catching nameplates, labels, and overlays. Companies across every industry rely on us to boost their brand identity and stand out in a competitive market. Whether you’re starting a new project or looking to refresh your existing designs, our Customer Care team is here to work with you every step of the way.
Ready to talk about your next nameplate project? Let’s get started!
