Contrasting Gloss Elevates the Perceived Value for Metal Nameplate

A popular trend in nameplate design is to create tone on tone looks with contrasts between background decoration and text or logos. Many times this is involving silver on silver or gold on gold tones. This two-tone look can be achieved in other colors as well. Here is a great example showing black on black decoration and how it elevates the brand.

contrasting gloss on metal nameplates elevates the perceived value of the end product

I love the look of this nameplate! Your eye is drawn to the high gloss black graphics. The contrast with the soft matte background is an elegant and luxurious look with visual dimension. Incorporating a bright aluminum border completes the look with a nice frame.

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7 Ways to Increase Product Branding Impact eBook walks through practical examples and discussion of how incorporating background finishes into your product identification can enhance brand awareness, increase perceived value of your product and make a lasting impact in the market.

 

Tags: Nameplates, Patterns and Finishes