Nameplates and labels that will be placed on products used outdoors require special attention. A basic paper label or simple rub-on decal is not ideal for durable and long lasting branding or displaying cautionary information. When a project comes in that gives indication that there will be exposure to the elements, the conversation includes review of material and how it will attach to the mating surface.
Material Options for Outdoor Applications
Eye-catching and cost-efficient, metal nameplates and badges are commonly used on outdoor furniture, automotive aftermarket and accessories, fencing and decking, and industrial equipment. Aluminum and stainless steel are most common metal materials for durable nameplates, badges, and signs. They are screen printed with weather, fade, and scratch resistant heavy-duty inks for attractive vibrant colors.
Weatherproof, high adhesive labels and decals stick to most surfaces. The options in design, shape, and color are endless. Aluminum foil, polyester, and vinyl are lightweight materials that do not tear and naturally conform to curved surfaces. Polycarbonate is durable and reliable for many industrial settings. Durable printing processes include standard screen printing and digital printing with ability to overlaminate with a protective layer for added durability.
No matter if you are searching for a rigid or flexible material, care is taken to understand the application and help guide selection so that the end result meets expectations.
Secure Attachment to Mating Surfaces
Attachment is important to review because you want to be sure that the nameplate stays in place for the life of the product, not be easy to remove. Exposure to weather variations can affect what attachment is best. Variations in heat and cold temperatures can affect stability of adhesives and some protective coatings.
One of the most common attachment solutions for metal nameplates and labels is a peel and stick adhesive. Certain applications will be better served by incorporating pierced holes which allow for assembly with rivets or screws.
How Can We Help?
McLoone offers a diverse selection of material, processes and attachment solutions to effectively communicate the message and value for your brand. Thousands of brands trust us to deliver high quality product identification, ID plates, custom nameplates, labels and signage. Let's get started on your durable graphic solution.
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