As we start a new calendar year, I thought it would be interesting to take a look at the most popular posts from the previous year. The subject of product branding covers so many possibilities, from basic asset labels with variable data to metal badges with attractive decoration. This being the case, it is no surprise that the following posts discuss the gamut of product identification solutions. Areas of interest include justification for using nameplates in brand strategy, suggestions for ways to reduce costs for printed labels, and resources to help with nameplate design.
5 Reasons You Need a Nameplate for Product Identification
A metal nameplate or plastic overlay helps you stand out in the market and make a good first impression.
Common Shapes for Aluminum Nameplates and Plastic Labels
The shape of your nameplate or label can be as simple as a standard circle or square. Options to step outside the standards are endless.
Nameplate Substrate Guide | Material Options for Product Identification
Free design resource exploring metal and plastic material options useful in nameplate design.
Differentiate Products with Aluminum Nameplates
Aluminum nameplates using the same tooling is a cost effective way to differentiate models or products.
Aged Metal Look Translated to Aluminum Surfaces
Patina finishes can be achieved on aluminum to simulate oxidation and exposure to the elements. Aluminum can take on the look of other metals like brass or pewter.
Durable Labels Supplied in Kits Minimize Cost
Labels supplied in a kit format makes for a more efficient and streamlined assembly process. Kitted parts also minimize order and receiving line items.
Contrasting Gloss Finish Elevates a Brand
Incorporating an interesting finish or pattern into the background of your metal nameplate can be the exclamation point in promoting your brand.
5 Reasons Aluminum is Metal of Choice for Nameplates and Badges
Product identification made from aluminum is recyclable, lightweight and durable, making it an attractive material to showcase a brand.
Brushed Metal Look for Nameplates and Labels
A brushed metal look for nameplates, badges, ID plates, labels and overlays can increase the perceived value of a product. Attractive options in metal and plastic substrates are available for review.
How Can We Help?
No matter if you are just starting out in defining a nameplate or label or you are looking for ways to improve your presence in the market, we can help. Let us review your product identification needs with you and we will work to identify the most cost effective and durable solution to make a positive impact in your brand strategy.
